I have been subscribed to ipsy for a few months and I think its a great cost effective way to get cool makeup, masks, and moisturizers. There are so many brands and products out there, it is hard to know where to begin! With ipsy, you get five trendy sample size products and for me that is just right. I feel like I will use all of the products and not let them go to waste. There are many variations to the products you can receive each month based on a personal profile for each customer. I am very happy so far! : ) The image is my Ipsy bag from April 2019.