Q: What do you consider “premium” because Guru Nanda essential oils aren’t premium. In fact, they’re really low grade, Walmart, stuff. They’re not high quality or premium at all... So what is “premium”?Asked by Jennifer M., September 2020
Hi Jennifer,
Thanks for bringing up this question.
First, our research indicates that quality is NOT a reflection of the product's price. Instead, various business models create a different pricing tier for products. GuruNanda products meet all our quality criteria based on purity, differentiation, sustainable practices, and fair trade policies. Therefore, it is included in our premium products.
Additionally, the brand offers many products that are not available elsewhere and are exclusively sold through the AU Box.
We hope this answers your question. If you have any further questions, please feel free to message us.
With love,
The AU Family
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