Setting Up a Prelaunch for Your Subscription Business

Join us! Connect with over 10,000 subscription box entrepreneurs in the private Facebook group for Subscription School “Prelaunches,” also referred to as a soft launch, can be one of the most effective tools to acquire loyal customers and establish brand presence, all while testing the quality of your idea. They require little commitment in terms of design

A closed Cratejoy box surrounded by a camera, a tape gun, various colors of Post-it notes, scissors, and a Sharpie marker.

How to Start a Subscription Box Business in 8 Simple Steps

Subscriptions offer consumers unique experiences curated around products, introduce new brands, and make checking the mail just plain fun. On the business side, they offer a stable financial model rooted in recurring monthly revenue that can be built around almost every niche.

How to Calculate your Influencer Marketing Budget

When it comes to working with influencers, of any size, most of us have a hard time figuring out how influencer relationships actually work – especially when it comes to what our influencer marketing budget should be. Here’s a quick guide on gaging what your budget should be.

Subscription Box Marketing Guide

Marketing and market research are crucial aspects of your subscription box that will help you grow, manage your brand, engage with your customers, bring in revenue, and control your product’s price. Ultimately, all of this will determine your box’s success.

An open subscription box filled with a candle in a tin, a bottle of bath milk, encouraging cards and other self care products.

How to Build Your Own Subscription Box

Creating a prototype box is the first tangible step towards building your subscription box business. It’s an exercise that will help inform the type of products to offer, the kind of packaging you’ll need, and the price point of the box.

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Tips for Getting Started with Your Subscription Box Business

Starting a subscription box is like any other entrepreneurial endeavor – it takes hard work, commitment, and follow-through. And just like opening a brick & mortar shop or launching an ecommerce empire, subscription boxes have their own set of challenges. Here’s some tips for getting started.